How to Create Brand Guidelines for Your Small Business
First impressions are made within a blink of an eye, and they can significantly impact how a customer perceives your brand. It takes about 0.05 seconds for your audience to form an opinion. Whether a customer is visiting your product page or receiving a marketing email in their inbox, your branding should be consistent.
5 Reasons Why Website Accessibility is Important for Your Site
As technology advances, it’s helping to solve problems and bring relief to a wide number of people with disabilities. Advances in prosthetic limbs, new therapies or surgical techniques, and improved motorized scooters have proven that technology can be used for good.
Questions Your Web Design Agency Wishes You’d Stop Asking
Your website is ready for a makeover. To avoid losing customers and revenue, you begin searching for a web design agency since 38% of web users will quit interacting with websites whose layouts are unattractive.
With a general website design plan and web design questions to ask the agency in mind, you may begin scheduling free consultations to determine which agency is the best fit for your project.
What To Ask a Web Design Company’s References During a Reference Check
Website design is a crucial component of the public’s perception of your business; studies have shown that 96% of users’ opinion of your website is influenced by its design. Great web design ensures site visitors can find what they want from your site with ease.
Niche vs Full-Service Marketing Agencies: Compare and Contrast
A common quandary for businesses that outsource their marketing needs is whether to choose from full-service marketing agencies or niche agencies. And make no mistake, there’s a lot to choose from. In 2018, in the U.S. alone, close to 40,000 marketing agencies were in operation.
8 Questions To Help Identify the Best Web Design Company
A well-designed website is always a traffic magnet. Combine it with the right content and SEO practices, and you can enjoy increased conversion rates and sales. However, there’s more to it than just getting people on your site. 92% of website visitors visiting a website for the first time don’t actually aim to make a purchase.
How to Improve Communication With Your Web Development Team
In many companies, different departments have their own distinct work culture. This is especially true of technical and non-technical departments, where employees use different practices, platforms, and vocabulary to perform their daily tasks. Due to these differences, many technical and non-technical teams often find it very challenging to communicate effectively with one another.